MetrixLab Global Survey Confirms Touchless Trend

Posted by Excel Dryer on Dec 5th 2024

MetrixLab Global Survey Highlights the Importance of Hygienic Hand Dryers in Public Restrooms

A recent global survey conducted by MetrixLab, a leading market research firm, has revealed vital insights into public expectations for restroom cleanliness and the growing demand for hygienic hand dryers. MetrixLab, known for its extensive reach in over 90 countries and expertise in various industries, engaged more than 4,000 participants from the United States and Europe to better understand evolving attitudes towards commercial restroom hygiene.

MetrixLab's survey aimed to capture the shifting perceptions of public restroom cleanliness in commercial spaces. The findings indicate a heightened focus on hygiene, with cleanliness being a top concern for users. The survey results underscore the importance of investing in hygienic hand dryers that effectively minimize the risk of contamination and enhance the overall restroom experience.

The Consequences of Poor Restroom Hygiene on Business Reputation

The survey revealed a clear connection between public restroom cleanliness and a business's reputation. In the U.S., 80% of consumers reported they would reconsider returning to a restaurant or hotel if the restroom was perceived as dirty. These findings highlight the critical need for businesses to prioritize hygiene by adopting solutions like hygienic, touchless hand dryers to maintain a positive image and customer satisfaction.

The Rising Demand for Hygienic Hand Dryers

Survey data also pointed to a significant shift towards touchless hand drying solutions. Respondents expressed a strong preference for hygienic hand dryers that eliminate the need for contact with potentially contaminated surfaces, reducing the spread of germs and enhancing public restroom cleanliness. The top desired features in hand dryers, according to the survey, include fast drying times, HEPA filtration, and touchless operation.

How Hygienic, Touchless Hand Dryers Meet Evolving Expectations

The results of MetrixLab's survey reinforce the benefits of modern hand drying technologies. Hygienic, touchless hand dryers not only help reduce paper waste and minimize contact points in restrooms but also contribute to a cleaner environment by preventing overflowing trash bins and paper on the floor. The survey highlights that 95% of facility managers and business owners find hand dryers to be more effective in maintaining a clean restroom compared to paper towels.

Leveraging Survey Insights for Better Hygiene Solutions

Based on the insights provided by MetrixLab’s global survey, it's clear that hygienic hand dryers are an essential component of modern restroom design. Excel Dryer offers a range of touchless, high-efficiency hand dryers—XLERATOR®, XLERATOReco®, ThinAir®, and XLERATORsync®—that directly address the survey's findings on hygiene and cleanliness.

All models eliminate paper towel waste, a top concern from the survey, and offer rapid drying with high-velocity air streams, reducing restroom congestion. The optional electrostatic HEPA (eHEPA®) filtration for the XLERATOR, XLERATOReco, and ThinAir removes 99.999% of bacteria and viruses, aligning with the need for enhanced hygiene in public restrooms. This is standard in Excel’s XLERATORsync hand dryer which we offer as a part of the DCOR sink system series. For facilities needing a wall-mounted, ADA-Compliant solution, the ThinAir hand dryer is ideal. The XLERATOR and XLERATOReco hand dryers can be made ADA-Compliant with the ADA-Compliant Recess Kit.

These dryers help businesses meet the evolving demands for cleanliness and hygiene, providing efficient, hygienic, and sustainable hand drying solutions that enhance customer satisfaction and maintain a positive image, as highlighted by the survey data. Having touchless hand dryers is vital to satisfy users as 89% of US consumers in the global survey stated that they want touchless fixtures in their restrooms now more than ever. Please reach out to us to fulfill any of your hand drying needs.